Archive for March, 2010

Published by Roz on 17 Mar 2010

The 56 Day Reminder Gets Personal

56 Day KeytagWouldn’t it be nice if today’s blood donors knew the day they once again become eligible to donate blood?

The 56 Day Countdown Timer Keychain can do just that!

Following a donation, simply pull the activation tag and the 56 Day Countdown Timer begins the countdown toward the donor’s next donation. After the 56 days have transpired, a blinking light will let the donor know it’s time to donate once more!

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Published by Kendal on 02 Mar 2010

SmartSeating – Now Seating for Better Product Outcomes (and a better bottom line!)

My team and I help blood centers improve their product yield and bolster their bottom line with highly creative, out-of-the-box approaches that refine the way they see donors. Many downstream strategies go awry because of flaws in how we view donors and then categorize them.

SmartSeatingTM is a strategy that defines when, where, how and what donors give based on hospital needs, or availability-not on blood center conveniences, donor choice or traditional blood center territorialism. Continue Reading »